Search engines are programs that search documents for specified keywords and return a list of the documents where the keywords were found. A search engine is really a general class of programs, however, the term is often used to specifically describe systems like Google, Bing and Yahoo! Search that enable users to search for documents on the World Wide Web. The very first tool used for searching on the Internet was Archie. Google Search is a web search engine owned by Google Inc. Google Search is the most-used search engine on the World Wide Web.
Search Engine Optimization
Search engine optimization is the process of improving the volume of traffic of web site on various search engines. Google is the major search engine on these days. Google crawler name is Google Boot. Sergey Bran and Larry Page invent the Google in 1998.
In search engine optimization, off-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are off-site in that they are not controlled by you or the coding on your page. Examples of off-page optimization include things such as link popularity and page rank.
Factors Off Page Optimization
Search Engine Submissions
Social Bookmarking Submissions
Press Releases Submissions
Web 2.0 Submissions
Search Engine Submission
Search Engine Submission isn’t necessary. The majority of search engines nowadays crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they will also be indexed… and so on.
Directory submission refers to the process of adding your website to a web directory. The directory submission process involves submitting your website URL along with other details of your website to the most appropriate category. Dmoz is the biggest directory in the world. Exp:- http//www.dmoz.org
Social bookmarking submission India makes the online marketing process much easier and faster because the more people vote for you, appreciate your blog posting or web articles and click on your mentioned links, your site become automatically popular. Most popular social bookmarking sits are Delicious, Slashdot, Diigo, Digg, Reddit, Stumble upon and Squidoo.
Article submission still is a great way to get traffic and exposure for your website. However, you need to focus on quality directories and submit compelling content. Adding content to hundreds of low quality directories won’t help you at all. Ezine articles, Go articles, Articles base most popular articles sites.
Press Release Submissions
Press Release is essentially a communicative tool that lets users know about your company and website. While press releases communicate with users, they also communicate with search engines. This means that they should be written for SEO, as they will help the site to be optimised, viewed and ranked by search engines.
Blog Posting Submission and Blog Posting is one of the most popular and efficient method of viral marketing across the internet. A good blog post will help boost your search engine ranking and create back links to optimize your website on the top search engines of the world. WordPress.com, Blog.com and Blogger is popular blog sites.
Classified Ads are basically online ads which are placed on Classified Resources. It works the same way as you give advertisement in any other media like: Newspapers, Magazines, Radio, and Television etc. These are very useful to promote the website as they get posted immediately and can generate sales queries in a couple of hours. Classified Ads are posted on Resources which already have traffic and have a lot of people refer them for quality products and services.
Blog Commenting service involves posting comments in various blogs. Our blog commenting service is not like the blog submission service offered by other companies. Other companies wait for moderator to approve the comment. Only when the comments are approved they will be publicly visible and only the approved blog comments will be available to the search engines for indexing and tracking links. With our blog commenting service you will not have to worry about moderator’s approval.
Local Listings Search Engine Optimization (SEO) – is how your business location and information is indexed, ranked and possibly how it stands out from other local listing results within search engine results and/or other local opportunities. We have an exciting opportunity to get our client’s to stand out from their competition and we know how to answer the question: “how do I find my business online”.
Web 2.0 Submissions
Web 2.0 properties refer to sites like Hub pages and Squidoo where you can post content. Typically in SEO these are used to build back links pointing to your sites since these are high authority domains and often after each PR update many times the PR of the page you posted on goes up as well and it “passes juice” to your site.
Yahoo Answers Submissions
Yahoo Answers Submissions Yahoo! provides a service where Internet users can sign up to ask questions about anything under the sun that they need help with. There are questions about car repairs, makeup tips, cleaning a sink trap, and everything in between.
Video Submission is very effective way to get traffic from all over the globe. If you post video on sites like you tube, met cafe then definitely you will get good amount of traffic but basically it depends on quality of your video.
Forum Posting today has taken on an important stance in boosting SEO efforts. Forum Posting simply means posting new threads or replying to old ones in forums in order to get quality inbound links to a website. If Forum Posting is done the right way then it can drive targeted traffic to a website.
Link building The process of establishing relevant, inbound links to your website which help your website achieve higher ranking with the major search engines and drive targeted traffic to your site. Link building are two type. By chat and By email.